Bholaa, directed by Ajay Devgn, was released in March 2023 and was a high-octane action film featuring Ajay Devgn in the titular role. The film is a remake of the Tamil hit Kaithi (2019), and it tells the story of a convict who, after being released from prison, gets caught in a high-stakes situation involving corrupt police officers and a dangerous underworld syndicate. With Devgn's dual role as both the lead actor and the director, the film attracted significant attention, particularly among fans of his previous action-packed films. The film also featured Tabu in a prominent role, adding to its appeal.
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Despite its moderate opening, Bholaa showed resilience and strong
legs during its theatrical run. The film’s action sequences, choreography, and
intense moments garnered positive word-of-mouth, especially among action film
fans, helping it maintain steady collections in its second week. By the end of
its first week, Bholaa had grossed around ₹60 crore (approximately $7.2
million) in India, with its total international earnings also contributing a
significant portion to the overall box office revenue. The film's performance
was decent in overseas markets like the UAE and the UK, where Ajay Devgn's fan
base helped push it to solid numbers.
By the end of its theatrical run, Bholaa had grossed approximately
₹100 crore (around $12 million) worldwide. Although it didn't become a massive
blockbuster, it performed well given its genre and the competition at the time.
The film’s success was mainly attributed to its action appeal and Ajay Devgn’s
direction, even though it didn’t receive a universal critical acclaim.
Nevertheless, Bholaa showed that Ajay Devgn, both as a director and
actor, still had the ability to bring audiences to the theaters, making it a
moderate commercial success in 2023.